Canon launches EF 200-400mm f/4L IS USM Extender 1.4x

Canon have today unveiled an amazing new addition to their L Series Telephoto zoom lenses, the EF 200-400mm f/4L IS USM Extender 1.4x.

Designed to meet the needs of discerning action, sports and wildlife photographers, it’s a fast aperture L Series Telephoto Zoom, and the first EF lens to feature a built-in extender, extending the range to 560mm with the extender engaged.

Olympus E-P5 First Impressions

Olympus have recently unveiled their new flagship PEN model, the E-P5. Sitting at the top of their iconic series of rangefinder styled compact system cameras, the new model adopts many of the features that have proven so popular in its bigger brother, the OM-D EM-5.

Mastering Metering and Exposure - New Course Wednesday 1st May

Just to remind you, renowned photographer and imaging guru, John Clements, will be with us tomorrow with an exciting new seminar. 

It covers mastering both metering and exposure, the fundamentals of great image making.

Taken from the ground up, no matter your DSLR choice, it helps cut to the chase, shortens the learning curve, and opens up a lifetime of solid understanding to build your photography around.

So if you are just getting to grips with things, or a more experienced photographer simply wishing to fill in some gaps, this 'crash course seminar' has lots to offer.

For more details and to book your place, click here.

EOS 5D Mark III Firmware Update

Canon has released a new firmware update for the EOS 5D Mark III – Version 1.2.1 – which includes features for enhanced shooting and improved video workflow.

The new firmware update adds two highly useful features: a clean HDMI output option and cross-type AF at f/8.

Tamron AF 18-270mm f/3.5-6.3 Di II VC PZD Lens Review

Superzooms are a popular choice for photographers wanting an all-in-one lens when transporting a full kit bag is impractical. For many, a superzoom may even be a default lens, with more specialist lenses an option only when the situation really demands it.

Sony fit version

For a photographer using a DSLR with an APS-C sensor (that’s most Canon, Nikon and Sony owners, with the exception of a fortunate few that own a full-frame camera), the good news is there’s plenty of choice available, with Canon, Nikon Sony and Sigma all making a wide choice of longer lenses.

One lens well worth considering is the Tamron 18-270mm f/3.5-6.3Di II VC PZD, a firm favourite at Park Cameras. Offering an effective focal length of 28-420mm, it offers a massive range of framing options, and is a great choice when you want to travel light, and leave most of your other lenses at home. It’s the second generation model of this lens, and was awarded the prestigious EISA award for Best Zoom Lens in 2011/12.

Anything is possible with the Canon EOS 100D

Canon Japan has made a video promoting the new light and compact Canon EOS 100D (called the EOS KISS X7 in Japan). We think it is shows how the responsive the EOS 100D is, and that you should always have your camera with you to make sure you never miss the moment! It seems like in the world of photography, anything is possible!

Panasonic LUMIX DMC-G6 - First Impressions

Since 2008 Panasonic have been producing Digital Single Lens Mirrorless cameras, offering the high performance that a digital SLR can give, but in an incredibly compact size. Following the recent announcement of the LUMIX GF6, Panasonic have today launched the LUMIX G6.

With the G6, Panasonic have looked to raise the bar in both image quality and usability over the popular G5. In terms of the image sensor, they have kept the 16.05MO Live MOS sensor, but have coupled it with a new powerful Venus engine and improved the ISO range from 160 ISO all the way up to 25,600 ISO (extended). This should enable photographers to continue taking great quality shots, even in situations where the available light is poor.